General Mills and Häagen-Dazs launched an initiative seeking to enhance the economic conditions of smallholder vanilla farmers in Madagascar and ensure supply of high-quality vanilla in the future. In line with General Mills’ efforts to promote sustainable agriculture worldwide, the initiative will leverage the company’s supply-chain and agronomic knowledge base, Virginia Dare’s understanding of the vanilla market, and nonprofit group CARE’s expertise in fighting global poverty. As part of the initiative, Häagen-Dazs will invest $125,000 over two years to help villages in Madagascar’s Sava region.
"Häagen-Dazs and General Mills to help smallholder farmers increase yields and improve sustainability practices in Madagascar", General Mills, February 20, 2013
Although the organic and natural beauty market has expanded with double-digit annual growth rates in many countries, it remains a niche market. For example, the market in France grew at an average of 25 percent in 2005–2011, but natural and organic cosmetics accounted for only 2 percent of the total cosmetics market in 2011, according to Deloitte. In comparison, the segment accounts for 6.5 percent of the cosmetics market in Germany. While an increasing number of companies have joined the market by launching their organic and natural cosmetics, several vendors have ended their presence in the market segment. For example, Clarins terminated the Kibio brand it acquired in 2010, while L’Oréal has failed to grow its Sanoflore brand.
"Organic cosmetics deadlocked?", Premium Beauty News , February 19, 2013
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Economic Times, February 27, 2013
Business 2 Community, February 24, 2013
GreenBiz, February 20, 2013
Green Biz, February 14, 2013
Packaging World, February 01, 2013
Marketwire, January 28, 2013
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